An initiative to expand social media content posted around the Brussels Motor Show.
A big challenge to deliver video clips and photo reports on-demand to the exhibitors…
Your Mini Not Normal Picture !
TheBigCamera is a giant photobooth ! Step in, make your #notnormal picture and you’ll see it on the big screen while it’s being printedin A4 and handled in a nice bag ! Every new picture was uploaded live as a Facebook cover on the Mini page...
Send your postcard & try to win a journey in France !
Enter TheUnexpectedBox, fill in your data and create your personal postcard by striking a pose in front of the background of your choice. You will receive your postcard by post.
Bru balance game
Rotate the iPad to fill in the 2 glasses as fast as you can !
VW Beetle Fender Music experience
Pimp your VW Beetle with stickering and accessories… For every of your choice, a guitar melody is composed… Find it back on a video clip with both your very own Beetle and your guitar song ! Share it on FB and try to win a limited edition Fender guitar…
